During the opening keynote at Nokia World, which kicked off today, CEO Olli-Pekka Kallasvuo was at pains to point out that the handset maker didn’t view Internet “services” as an interesting side business but that it was still the future of the company.
And along with music, messaging and turn-by-turn navigation, location-aware social networking, which the company calls SoLo, and other types of location-based services are key to this future. After all, Nokia has invested heavily in GPS-related technologies and applications, the boldest example being the $8.1 billion purchase of Navteq in late 2007.
What was and still is unclear is how much of Nokia’s SoLo strategy involves building out its own social networking offerings or partnering with and supporting established social networks. With today’s announcement of a tie up with Facebook and with it the death of the company’s own ‘Friend View’, with regards to the simplest of ‘SoLo’ applications — share my current location with friends — the handset maker has seen sense and decided to do the latter.
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A new version of the Facebook for BlackBerry application has been released that offers better integration with the social networking site. Two standout features: a user’s friends list is kept in sync with the handset’s built-in address book – Facebook avatars show up as called ID, for example – and notifications from the social networking site are “pushed” to the phone’s home screen. Other features offered, not all of which are new, include:
Over the last week I’ve been playing with the
At a launch event this morning here in London, the mobile carrier “3” and sister company
A new low cost cellphone that puts Facebook and other social applications at its center will debut next week on Hutchinson-owned 3 in the UK and Australia, according to