In just over two months, Hulu has moved from private beta to the No. 10 online video streaming site.
In doing so, Hulu bests all of the major networks — NBC and Fox (Hulu’s parents), ABC, and CBS. It’s an impressive feat.
At the same time, Hulu is expanding its content footprint by adding seven partners, meaning its library of current and vintage TV shows will be more widely available. Hulu videos will be distributed on entertainment and social networking sites TV.com, TVGuide.com, BuddyTV, Flixster.com, MyYearbook.com, Break.com, and Zap2it.com.
“While it is extremely early in terms of Hulu’s history of serving users, we’re quite excited to see such positive trends in Hulu’s growth and viewership,” Jason Kilar, Hulu’s chief executive officer, told Reuters.
In April, people watched 63.2 million videos on Hulu and its partners’ sites and spent on average 129.3 minutes per month, beating nearest rival ABC.com (60.8 million videos, an average of 57.3 minutes).
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