In the news: SpiralFrog, We7, The Filter, helping us discover new artists and content

spiral frogIt seems like a millennia ago when music fans huddled around the radio to listen to Casey Kasem’s “American Top 40” or the television on Saturday mornings to see what new artists appeared on “Soul Train.”

Now, all you have to do is fire up the Internet and head over to any one of a million or two music sites like iTunes and to find new artists and “Top 40” lists that mix the familiar with the obscure.

Three such sites — SpiralFrog, We7, and The Filter — are in the news this week and each, in its own way, is working hard to introduce you to new music and entertainment content.

SpiralFrog, the free, ad-supported music download service, today announced a digital distribution agreement with EMI Music.

EMI’s catalog of digital music and videos will be available to consumers for legal downloading from SpiralFrog in North America. EMI artists are certainly recognizable — from The Beach Boys and Miles Davis to Norah Jones and Coldplay — but while your listening to old favorites it’s impossible not to stumble on indie artists and breakout bands while using the site.

we7We7, the UK-based free, ad-supported online music service, announced at the end of April it had landed deals with three leading indie labels to go along with its first major label partner, Sony BMG, unveiled in early March.

Since 500,000 tracks went live from Sony BMG, We7’s charts have shown a tenfold increase in traffic, with 322,059 ad-funded streams in the past five weeks.

A quick glance at We7’s streaming charts show a tantalizing array of new artists like Leona Lewis, established bands or singers like Foo Fighters and Britney Spears, old favorites like Neil Diamond, Bob Dylan, and Emerson, Lake & Palmer, and complete unknowns (to most of us) like Klavar and Joy Walshe. No way Casey Kasem’s charts were this varied or interesting.

the filterFinally, the Peter Gabriel-backed The Filter officially launched (see ReadWriteWeb coverage) this week. The Filter is a personalized content filtering system that not only finds music but movies, TV, and Internet video customized to your personal tastes.

While The Filter’s reincarnation is still in its infancy — the site is buggy and has not made it to the top of our go-to list just yet — you can see the promise of such a service.

And therein lies the challenge for sites such as SpiralFrog, We7, and The Filter: rising above the noise to compete with the other million or two sites like them. And quality content, interpreted and arranged in Top 40-like charts, is one way to do it.

Where else will you find Buzzhead Republic and Barry Manilow on the same chart?

Disclaimer: We7 is currently a last100 sponsor

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last100 is edited by Steve O'Hear. Aside from founding last100, Steve is co-founder and CEO of Beepl and a freelance journalist who has written for numerous publications, including TechCrunch, The Guardian, ZDNet, ReadWriteWeb and Macworld, and also wrote and directed the Silicon Valley documentary, In Search of the Valley. See his full profile and disclosure of his industry affiliations.

One Response to “In the news: SpiralFrog, We7, The Filter, helping us discover new artists and content”

  1. For my band’s music I personally use Virb.

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