The social networking wars are pretty intense these days. Bebo, the global social site popular in the U.K. and Ireland, is differentiating itself from MySpace, Facebook, and the Google Open Social effort by aligning with TV, film, and music companies.
Bebo announced today Open Media, a new “platform” that gives users the ability to add top-shelf video and music content to their profile pages and share it with others on the network. They become “fans” of a series the same way they can add people as “friends.”
At the same time, Bebo is allowing its diverse content partners like the BBC, CBS, Channel 4, ESPN, Ministry of Sound, MTV Networks, Turner, Ustream, and Yahoo! to use their video players to distribute their content and retain all of the advertising-related revenue. Continue reading »