Posts Tagged ‘Steve Hofstetter’

Hofstetter proves digital distribution works for indie comedians; lands spot on late-night TV

When we last left Steve Hofstetter, last100’s favorite digital comedian, Steve had offered up his latest album using the pay-what-you-want-model.

So how did that work out for him?

Not bad. Not bad at all.

In addition to making more “take-home” money on this album than the previous two, Hofstetter has landed a spot on “The Late Late Show with Craig Ferguson,” his first late-night appearance. Hofstetter’s segment, taped at the end of July, will air the night of Sept. 3 (check local listings for airtime).

Hofstetter’s recent success doesn’t end there. Hofstetter, a small, independent artist far from the superstar status of Radiohead and Nine Inch Nails, embraced digital distribution and alternative business models, and they’ve embraced him.

Just last month, iTunes picked Hofstetter’s second album, “Cure for the Cable Guy,” as a staff pick and one of its top 15 favorite comedy albums of the past five years. “And it’s not even my favorite,” Hofstetter says.

Hofstetter continues to prove that indie artists of all sorts can build impressive careers using alternative distribution methods and business models, social media, and social networks like MySpace and Facebook. In addition to “The Late Late Show” and iTunes, Hofstetter has two scripts in the works — one for a sitcom, the other for a sports comedy show — that are getting attention.

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