Posts Tagged ‘HBO’

HBO cautiously wades in Internet TV waters with new show "Hooking Up"

We’ve seen how major television networks such as Fox, NBC, CBS, and ABC and second-tier networks like The CW have been using the Web, but noticeably absent from this activity has been creative powerhouse HBO.

HBO on Monday announced it will be using the Web slightly differently than most, launching its own Web video series called “Hooking Up.” It’s a part of HBOlab, an experimental offshoot of the cable network’s online programming.

Jessica Rose of “lonelygirl15” will star in a 10-part show that begins airing on Oct. 1 on its own site — — and on MySpaceTV and YouTube. Rose is accompanied on the show by video bloggers sxePhil and KevJumba, giving the program three of the Internet’s most popular entertainers.

“I think we’re going to see a lot more hits than had we cast a bunch of funny people you didn’t know,” said Fran Shea, head of HBOlab.

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HBO offers six shows on iTunes; even with higher prices, savings are considerable

hbo on itunesA quick update to the iTunes-HBO post from yesterday. Six of HBO’s most popular shows are now available for purchase on iTunes, ranging from $1.99 to $2.99 an episode. They are:

  • “The Wire”: $1.99
  • “Flight of the Conchords”: $1.99
  • “Sex and the City”: $1.99
  • “Deadwood”: $2.99
  • “Rome”: $2.99
  • “The Sopranos”: $2.99

(Apple release)

This translates to considerable savings, especially for those who 1) don’t subscribe to HBO; 2) are interested in the series but are not sure if they want to spend the money on the boxed sets; 3) would buy the boxed sets if they were a little cheaper.

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Something is going on at iTunes: Apple reportedly agrees to variable pricing to get HBO shows

hbo logoApple and Home Box Office will be achieving a couple of very important firsts when HBO content comes to iTunes in the next few weeks.

For Apple, it will be the first time the company will allow variable pricing for content on iTunes in the United States. According to Josh Saul of, sources indicate that Apple has agreed to a separate price structure to bring HBO content to iTunes.

itunesNo details were given, but it’s expected that HBO shows will sell for more than $1.99 a episode. Apple has held steadfast to its philosophy of fixed pricing — $0.99 cents per song, $1.99 for TV shows, $2.99 to $4.99 for movie rentals and $9.99 to $14.99 for movie purchases.

Apple has been so adamant about fixed pricing that NBC to pull its shows from iTunes at the end of last year after a loud, public dispute over, in part, variable pricing demands.

For HBO, the expected agreement marks the first time the cable station’s content will be available online. This content includes current shows such as “John Adams” or “Entourage” as well as old favorites like “Sex in the City,” “The Sopranos,” and “The Wire.”

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