Rupert Murdoch’s Sky announced today that they are launching a new music service in the UK, that offers both streaming and downloads of tracks for a monthly subscription.

Downloads will be in mp3 format, compatible with any digital music player including iPods.  According to the press release, “a range of subscription options will be available, offering different download packages tailored to customers’ needs”, suggesting that downloads will be limited per month depending on how much you pay, but streaming maybe unlimited.