Posts Tagged ‘Forrester’

Forrester sees picture frames, clock radios, remote controls, and house calls in Apple's future

forresterThis is why the analysts make the big bucks. Predictions. Forecasts. Gazing into crystal balls to come up with . . .

  • Digital picture frames.
  • A clock radio.
  • A remote control.
  • A media server that’s not called a “server.”
  • House calls.

This is Apple’s future, according to Forrester analysts J.P. Gownder and James McQuivey [via Wall Street Journal].

Gownder and McQuivey predict that Apple, who brought us the OS X operating system, elegant computer products, the iPod line of digital music players, the iTunes store, and the iPhone in the past eight years, next will come up with products and services that will connect computers to content throughout the digital home by 2013 [Wired].

Forrester thinks that, judging by Apple’s performance under CEO guru Steve Jobs, the company is set for radical change over the next five years.

But a wall-mountable digital picture frame — even if it looked like a MacBook Air display? A clock radio that pipes music across a home network? An “AppleSound” universal remote control with a touch-sensitive screen? A media storage something-or-other that’s not a “server” because the word “server” scares the average person? And house-call technical assistance from mobile “Genius Bar” workers?

This is a joke, right?

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